I'M

Hailey Beyer.

GRAPHIC DESIGNER &

ART CREATOR

I am constantly immersing myself in the Design world, to know what is in, what was, and what will be. As a designer, I believe in making a bold statement. Whether it is taking a design and peeling back the layers until a clean element presents itself or starting from new, the end result is the same: a compelling design.

My work and process is equally as important as my passion and can describe me as an artist as well as an individual. As a perfectionist, my designs reflect my personality by aligning and placing components in a way that speaks in the most captivating way. I like to leave a piece of my unique character in my work, often seen in the bold and colorful elements.

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01 PROFESSIONAL

MY KNOWLEDGE LEVEL IN SOFTWARE

PHOTOSHOP

80%

ILLUSTRATOR

90%

INDESIGN

95%

MUSE

40%

MS OFFICE

95%

AFTER EFFECTS

50%

ACROBAT

95%

PROFESSIONAL

02 PORTFOLIO

MY LATEST WORK. SEE MORE >

03 Experience

2014-PRESENT

HB DESIGN

Freelancer

Utilize Adobe Creative Suite to create illustrations and designs.

Produce detailed visuals and illustrations while creating designs specific to client requests and desires.

Communicate with clients to ensure visual concepts meet standards.

Freelance work in wedding invitations, branding systems, and other printing materials.

Fall 2016

THE COMMONS

Start-Up Innovation Team Member

Participated in the Fall 2016 challenge. A unique academic-meets-industry initiative internship. Tasked with creating a marketing plan and design for a start- up company.

Practiced creative thinking methodology.
Built professional skills in task management, marketing research, social networking and presentational skills.
Designed work in brand identity and illustration.

Fall 2016

NOFFKE ROOFING + NOFFKE TREES

Graphic Design + Marketing Intern

Carried out various projects for both small businesses.

Utilized Adobe Creative Suite to create illustrations and designs.

Produced detailed visuals specific to client requests and desires.

Worked in website design, brand identity, and social marketing.

Spring 2016

MILWAUKEE CHILDREN'S CHOIR

Graphic Design Intern

Was responsible for producing marketing elements and photographing events for the organization.

Produced detailed event design including flyers, posters, and online banners.

E-mail blasts.

Photography and editing.

2015-2016

CMLT

Social Media Team Member

Working with CMLT (Concordia-WI Christian Ministry Groups) I created brochures, posters, logos, and any visuals necessary for events.

2013-Dec. 2016

CONCORDIA-WI +MIAD

Major.Graphic Design Minor.Marketing

Courses: Typography, Communication Design, Infographics, Color Theory, Applied Design, Marketing Management, Promotion+Advertising, and, E-commerce.

2020 - current

CREATIVE CIRCLE

Freelance Graphic Designer

Working with a variety of clients such as Kohl's and NSF International. Designing within a brand standard, as both companies are well established. Creating e-mail signatures, Facebook + LinkedIn Ads, and other promotional pieces for specific events related to the company.

2017- 2019

SHOPKO CORPORATE

Graphic Designer & Art Director

Designed Shopko ads, specifically home spreads, from thumbnails to print. With the goal to inspire interest, highlighting great price points, therefore driving traffic.

Art directed photo-shoots for product to elevate and highlight merchandise by being on trend with competitors and industry.

Created new styling and photography standards for seasons, such as holiday spreads, to make ads fresh and creative.

Designed seasonal ads, such as Easter Sale, that appeared across different outlets such as, print, in-store sign-age and billboards.

PORTFOLIO

EXPERIENCEO

04 CONTACT

HI + HELLO

If you have any questions, requests, or whatever suits your fancy, please fill out the form.

hbeyerdesign@gmail.com

Tel: 920.538.4003

CONTACT

I'M