I'M
Hailey Beyer.
GRAPHIC DESIGNER &
ART CREATOR
I am constantly immersing myself in the Design world, to know what is in, what was, and what will be. As a designer, I believe in making a bold statement. Whether it is taking a design and peeling back the layers until a clean element presents itself or starting from new, the end result is the same: a compelling design.
My work and process is equally as important as my passion and can describe me as an artist as well as an individual. As a perfectionist, my designs reflect my personality by aligning and placing components in a way that speaks in the most captivating way. I like to leave a piece of my unique character in my work, often seen in the bold and colorful elements.
01 PROFESSIONAL
MY KNOWLEDGE LEVEL IN SOFTWARE
PHOTOSHOP
80%
ILLUSTRATOR
90%
INDESIGN
95%
MUSE
40%
MS OFFICE
95%
AFTER EFFECTS
50%
ACROBAT
95%
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience
2014-PRESENT
HB DESIGN
Freelancer
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Utilize Adobe Creative Suite to create illustrations and designs.
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Produce detailed visuals and illustrations while creating designs specific to client requests and desires.
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Communicate with clients to ensure visual concepts meet standards.
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Freelance work in wedding invitations, branding systems, and other printing materials.
Fall 2016
THE COMMONS
Start-Up Innovation Team Member
Participated in the Fall 2016 challenge. A unique academic-meets-industry initiative internship. Tasked with creating a marketing plan and design for a start- up company.
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Practiced creative thinking methodology.
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Built professional skills in task management, marketing research, social networking and presentational skills.
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Designed work in brand identity and illustration.
Fall 2016
NOFFKE ROOFING + NOFFKE TREES
Graphic Design + Marketing Intern
Carried out various projects for both small businesses.
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Utilized Adobe Creative Suite to create illustrations and designs.
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Produced detailed visuals specific to client requests and desires.
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Worked in website design, brand identity, and social marketing.
Spring 2016
MILWAUKEE CHILDREN'S CHOIR
Graphic Design Intern
Was responsible for producing marketing elements and photographing events for the organization.
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Produced detailed event design including flyers, posters, and online banners.
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E-mail blasts.
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Photography and editing.
2015-2016
CMLT
Social Media Team Member
Working with CMLT (Concordia-WI Christian Ministry Groups) I created brochures, posters, logos, and any visuals necessary for events.
2013-Dec. 2016
CONCORDIA-WI +MIAD
Major.Graphic Design Minor.Marketing
Courses: Typography, Communication Design, Infographics, Color Theory, Applied Design, Marketing Management, Promotion+Advertising, and, E-commerce.
2020 - current
CREATIVE CIRCLE
Freelance Graphic Designer
Working with a variety of clients such as Kohl's and NSF International. Designing within a brand standard, as both companies are well established. Creating e-mail signatures, Facebook + LinkedIn Ads, and other promotional pieces for specific events related to the company.
2017- 2019
SHOPKO CORPORATE
Graphic Designer & Art Director
Designed Shopko ads, specifically home spreads, from thumbnails to print. With the goal to inspire interest, highlighting great price points, therefore driving traffic.
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Art directed photo-shoots for product to elevate and highlight merchandise by being on trend with competitors and industry.
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Created new styling and photography standards for seasons, such as holiday spreads, to make ads fresh and creative.
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Designed seasonal ads, such as Easter Sale, that appeared across different outlets such as, print, in-store sign-age and billboards.
04 CONTACT
HI + HELLO
If you have any questions, requests, or whatever suits your fancy, please fill out the form.
Tel: 920.538.4003